Why Nike Doesn't Want Neymar

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Neymar leaving Nike for Puma sparked quite a debate in the football community. Why did he leave Nike and why would Nike let him go? That debate was fueled when more high profile Nike players were leaving the brand or were seen in competitors' boots: Raheem Sterling, Sergio Ramos and even Robert Lewandowski.
Why are all those players leaving Nike? We looked into it.
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⏱ Timestamps
00:00 Everyone Leaving Nike?
01:10 Football Boots Market Analysis
03:50 Why Neymar, Lewy & Sterling are leaving
06:16 What's Nike's Strategy?
07:44 Sponsorships: A bet on the future
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
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#neymar #nike #puma


  1. Athletic Interest

    Athletic Interest

    13 dagen geleden

    Not sure why but unlike Neymar we have no sponsorship from Nike or Puma. But you can support us on Patreon! It’s also less expensive than sponsoring Neymar so make sure to check it out:

    • Omar SDMN

      Omar SDMN

      Dag geleden

      you're speaking like a german! Ich bin auch Deutscher hahahah! i appreciate that

    • JJ R

      JJ R

      4 dagen geleden

      @Athletic Interest Sorry mate, this whole vid is like one looooong ad. You say the 'football community' cares about boot brands. No we DO NOT. I live and breath football & have zero idea what boots anyone wears. To me Nike is about Chinese concentration camps and destructive race baiting ads in America. But that's just me I suppose.

    • Sungur Tigin

      Sungur Tigin

      4 dagen geleden

      why you erase Turkey in 1:29 ??? What was the problem at Turkey?????

    • Be Happy

      Be Happy

      5 dagen geleden 🤣🤣🤣

    • Leo 321

      Leo 321

      6 dagen geleden

      “We don’t get paid by Nike” - has like 70% of their video’s subject being Nike

  2. MR CHOW


    11 minuten geleden

    Who remembers those C Rolando predator boots

  3. Irfan Nasyriq

    Irfan Nasyriq

    2 uur geleden

    save your time guys.. neymar went to puma for the money.. bcause nike wont pay him more..

  4. Irfan Nasyriq

    Irfan Nasyriq

    2 uur geleden

    0:17 thats so fake... nike doesnt sign neymar at age 13.. he simply went to puma for money because nike wont pay him more..

  5. Andrew Smith

    Andrew Smith

    2 uur geleden

    “He shook the football world”. Calm down mate.

  6. Zwick Flix Productions

    Zwick Flix Productions

    6 uur geleden

    The motion graphics just keep getting better

    • Brazilian Football Insider

      Brazilian Football Insider

      6 uur geleden

      really smooh

  7. Ame Kopung

    Ame Kopung

    7 uur geleden

    This is one of the best edited videos I've seen 👏👌🙌

    • Brazilian Football Insider

      Brazilian Football Insider

      6 uur geleden

      I hope I will be able to do it someday!

  8. Harshit Dube

    Harshit Dube

    7 uur geleden

    Now, PUMA is after Rashford. PUMA has a lot of 💰 lying around.

  9. JRay


    7 uur geleden

    Just like his BFF Gab Medina, to cocky and arrogant. Drama Kings! Lol

  10. Donny Adwin

    Donny Adwin

    8 uur geleden

    Because Pele u know

  11. Stunning Playzz

    Stunning Playzz

    13 uur geleden

    Hear me out... what if the reason Nike let neymar go is because he gets injured a lot witch means less screen time of him playing with Nike boots on and exposing the Nike logo on tv.

  12. Tavernum


    15 uur geleden

    Come on, Puma outbid Nike for his services. Nike definitely tried to keep him. Pure click bait and misinformation

    • Athletic Interest

      Athletic Interest

      4 uur geleden

      Nike's contract with Neymar ran until 2022 and they had a matching right. So if Nike wanted to keep Neymar, they would have kept him at least until 2022 as per valid contract. But they didn't.

    • Tavernum


      6 uur geleden

      @Harshit Dube Then he says Nike wanted to save money and goes on as if Nike was playing 3D chess. He wasn’t let go, he left, he dumped Nike, he’s not the first or the last one to do that.

    • Harshit Dube

      Harshit Dube

      7 uur geleden

      LoL, Watch the video. He has said that at 3:55

  13. Nic Connor

    Nic Connor

    16 uur geleden

    It’s cuz he flops too much

  14. Derrick Rose

    Derrick Rose

    17 uur geleden

    UMBRO 🔥

  15. Joshinho R

    Joshinho R

    18 uur geleden

    The answer is at 3:55 to save you all time



    19 uur geleden

    Number 2 behind the GOAT? to stop this nonsense counting should start from 201

  17. woahbop


    20 uur geleden

    Stop saying nikey

  18. nelson Bte

    nelson Bte

    20 uur geleden

    Y porque seguro no le pago lo que quería su papa

  19. eed syaifullah

    eed syaifullah

    21 uur geleden

    Wow. now I have a favorite sports channel

  20. Milk


    22 uur geleden

    I’m not rlly a avid soccer fan but this rlly caught my attention. The work on this video is amazing.



    Dag geleden

    puma boots are better these days nike have stepped away from their ethos

  22. Ankit Lamicchane

    Ankit Lamicchane

    Dag geleden

  23. Rafa Valiente

    Rafa Valiente

    Dag geleden

    CR7, Messi , Mbappe, Lewandowski, Haaland , then maybe Neymar? his numbers are very low , most of the time he is injured

  24. Andrey Arshavin

    Andrey Arshavin

    Dag geleden

    Because neymar doesnt want nike

  25. vczeuz


    Dag geleden

    Nike doesn't want neymar cuz he want more money on the new contract. And Nike is cheap doesn't want to pay more money.

  26. Daniel Higuera Slavenas

    Daniel Higuera Slavenas

    Dag geleden

    such a great video with quite good explanations from scratch

  27. Faizal F

    Faizal F

    Dag geleden

    So in conclusion it's just company and overpaid players peacocking each other. Funny how Nike always talking about politic but still happily use child labor. Screw these brands, they're all just big fat hypocrites

  28. Deutsch Zlander

    Deutsch Zlander

    Dag geleden

    Neymar doesn’t like being second to nobody lol if mbappe was Older and getting more attention Neymar would of left 😂😂

  29. Elder Pirulito

    Elder Pirulito

    Dag geleden

    Nike endured Neymar while growth was expected. Only Neymar is a cancer capable of destroying the union of any team with trickery. What the Brazilian has the worst. When he needed to play ball, he gained a reputation for falling looking for the cameras, nothing more.

  30. Matheus Ribeiro

    Matheus Ribeiro

    Dag geleden

    awesome content

  31. mamamaumamam


    Dag geleden

    Neymar should probably wear heavy duty boots from Catterpilar to keep him from rolling around on the pitch like a little girl

  32. Euphorial IRE

    Euphorial IRE

    Dag geleden

    Neymars sister probably prefers PUMA

  33. Bandy Ahmed

    Bandy Ahmed

    Dag geleden

    Dive dive dive dive dive dive dive dive

  34. MentalMan


    Dag geleden

    Excelente, porfin un canal que se molesta en poner subtítulos en español

  35. Omar SDMN

    Omar SDMN

    Dag geleden

    you're speaking like a german! Ich bin auch Deutscher hahahah! i appreciate that

  36. A Lunatic

    A Lunatic

    Dag geleden

    he wanted more money lol

  37. Okonmah Kenneth

    Okonmah Kenneth

    2 dagen geleden

    The accent>>>>>>>>>>>>>>>>>

  38. Okonmah Kenneth

    Okonmah Kenneth

    2 dagen geleden

    The accent>>>>>>>>>>>>>>>>>

  39. Iraqi


    2 dagen geleden

    Doesn’t want Neymar? Who doesn’t want Neymar ? even my mother wants Neymar

  40. Ayoub TARBI

    Ayoub TARBI

    2 dagen geleden

    greaat work

  41. Ajitpal Singh

    Ajitpal Singh

    2 dagen geleden

    Absolutely love the vids

  42. Calle Schoffelmeer

    Calle Schoffelmeer

    2 dagen geleden

    1:30 what happened to Norway???

  43. Sonic Podium - Relaxing Music

    Sonic Podium - Relaxing Music

    2 dagen geleden

    Great video, very insightful! (love the neymar rolling at the end btw, lmfao!)

  44. Emerson Contreras

    Emerson Contreras

    2 dagen geleden

    He pronounce all the german names correctly But butchered the name of the non german players 😂 Good video nonetheless

  45. ArugaCrisportsPH


    2 dagen geleden

    Politics Politics

  46. stevendchu


    2 dagen geleden

    This might not be your area, but could you do a video on the NHL? Or specifically, how their terrible marketing of their stars and the sport is why they've not had as much worldwide success as the other big North American leagues

  47. Ross Leavitt

    Ross Leavitt

    2 dagen geleden

    8:43 I'm dead

  48. Anya Obioma

    Anya Obioma

    2 dagen geleden

    1 video and I’m subscribing wow

  49. Phoenix Mink

    Phoenix Mink

    2 dagen geleden

    What a good video.

  50. aryan ALPHA

    aryan ALPHA

    2 dagen geleden

    why nike doesnt want neymar cause neymar doesnt like nike

  51. Doe z

    Doe z

    2 dagen geleden

    5.I only buy on superclone watch and they are best for replicas

  52. Neeraj Naidu

    Neeraj Naidu

    2 dagen geleden

    Great video

  53. Calton Ooko

    Calton Ooko

    2 dagen geleden

    Came here for neymar.

  54. Terence Uzamere

    Terence Uzamere

    2 dagen geleden

    In all honesty this is one of the best videos I’ve watched on NLcameras in a minute...pure pure quality and highly educational 👏🏾

  55. El Chapo del 8

    El Chapo del 8

    2 dagen geleden

    Neymar doesn’t want to be second but aguero is from puma

  56. Jacob Gomez

    Jacob Gomez

    2 dagen geleden

    Does this mean no more Jordan PSG Gear/Jerseys!?!

    • 2299mikey


      2 dagen geleden

      @Jacob Gomez they had no need to do anything with mbappe because they were doing stuff with Neymar and Nike was doing their own stuff with mbappe at the same time. Now they can have mbappe do both. In fact mbappe is the one who just debuted their new air Jordan 1s and their new purple and pink kits. He’s always been involved in the psg Jordan collabs.

    • Jacob Gomez

      Jacob Gomez

      2 dagen geleden

      @2299mikey ehh, I see your point. But Jordan brand never did anything with Mbappe, no colab, no cleats, no Jordan shoe.. Dont get me wrong I'd love to see, but dont think makes sense/cents.

    • 2299mikey


      2 dagen geleden

      Mbappe is still with Nike and Nike owns Jordan brand so they’ll still do it as long as mbappe is at psg.

  57. Vandré Carlos

    Vandré Carlos

    2 dagen geleden

    Excellent video! Keep it up!

  58. Frazer Mabusa

    Frazer Mabusa

    2 dagen geleden

    why did you add the last part you bastard

  59. Jose Armando Esquivel Horna

    Jose Armando Esquivel Horna

    2 dagen geleden

    what a nice video. great edition and narration.

  60. Ro Qu

    Ro Qu

    2 dagen geleden

    quién quiere a Neymar?

  61. Richard Tha 6ixgod

    Richard Tha 6ixgod

    2 dagen geleden

    Where can u get the mercurial dream speed in dat color ??

  62. 100summers x

    100summers x

    2 dagen geleden

    Them florescent Puma boots hard tho forreal! Neymar knows what’s up👏🏽.

  63. Mike, Sade, Ro Duff

    Mike, Sade, Ro Duff

    2 dagen geleden

    Why doesn't want nike

  64. Daniel Angel

    Daniel Angel

    2 dagen geleden

    Ney is not even the main player in psg either lol

  65. Stuart Yaxley

    Stuart Yaxley

    2 dagen geleden

    Maybe cause he's a dirty cheat? Never seen anyone roll around as much as him.

  66. Football Review UK

    Football Review UK

    2 dagen geleden

    I love this channel, it's so insightful and interesting! Thank you for the awesome content 🔥

  67. Usman Bamgbola

    Usman Bamgbola

    2 dagen geleden

    The editing here is crazy

  68. jerebear69


    2 dagen geleden

    Out with the old in with the new! Great video!

  69. Guillen Urias

    Guillen Urias

    2 dagen geleden

    Nike >>> Adidas & Puma

  70. Samuel Carrasco López

    Samuel Carrasco López

    2 dagen geleden

    This channel is entertaining and interesting. You have a new subscriber from The USA.

  71. zPAKK


    2 dagen geleden

    I just came to the realisation that every pair of boots I wanted because of a player isn't because that player loves the boots. it's because they were paid enough to wear them. That's brutal

  72. Thomas Soe

    Thomas Soe

    2 dagen geleden

    Thought smth stuck in CR7 throat lol U dirty mind

  73. Hreidarrsonnn Ler

    Hreidarrsonnn Ler

    2 dagen geleden

    Very informative and entertaining It reminds me somewhat, of German engineering

  74. JAM35 GAM35

    JAM35 GAM35

    2 dagen geleden

    Nike are definitely planning for the future, they pretty much have a hold of all the best young talents in Sancho, Haaland, Mbappe etc, as well as the very young up and coming talents such as Harvey Elliot, Fati and Camavinga. This means 5-10 years down the line we may see the vast majority of top players wearing Nike boots and what has always been an oligopoly may look a lot more like a monopoly when it comes to football boot contracts (although of course it’s not as simple as that).

  75. Thiago Fornaciari

    Thiago Fornaciari

    2 dagen geleden

    You could make a video about Gatorade!

  76. L E

    L E

    2 dagen geleden

    Because he is a snake 🐍

  77. L E

    L E

    2 dagen geleden

    Because he is a snake 🐍

  78. Paulo Mamoru

    Paulo Mamoru

    2 dagen geleden

    Make a video about Messi transfer!!!

  79. edgar ramirez

    edgar ramirez

    2 dagen geleden

    Long story short Nike didnt want a Diving Diva , and signed younger talents. Thank me with a like.

  80. Jantje21 Dro

    Jantje21 Dro

    2 dagen geleden

    Dont like neymar playing style he always gotta prove thats hes "good" stupid trick so childdish just pass the goddamn ball

  81. Binaya08


    2 dagen geleden

    Smart move

  82. CyPsyShyGuy


    2 dagen geleden

    Nike supports/supported feminazis. I hate nike.

  83. Romeo peter

    Romeo peter

    2 dagen geleden

    I appreciate their detail in this. 🔥🔥🔥

  84. Simon Wang

    Simon Wang

    2 dagen geleden

    The forgetful fox prospectively hug because bill unquestionably retire an a unknown kick. scared, selective dollar

  85. GTXfun


    3 dagen geleden

    Neymar leave Nike because puma give him more money 😎😎😎😎 no need video about it

  86. yes


    3 dagen geleden


  87. Walid Waloda

    Walid Waloda

    3 dagen geleden

    Nike officials are making and planning for the future with the best method ,Nike proves they are the best Brand in the world .

  88. niall joeseph

    niall joeseph

    3 dagen geleden

    I find it funny how a company act 'woke' yet runs sweatshops 😂😂

  89. João Paulo Delavia

    João Paulo Delavia

    3 dagen geleden

    Porque sempre está lesionado, aí como que ele vai exibir as chuteiras.

  90. Off Hills

    Off Hills

    3 dagen geleden

    This channel fire

  91. LE RUU76

    LE RUU76

    3 dagen geleden


  92. Potatogun 007

    Potatogun 007

    3 dagen geleden

    It’s not a bikeee so why would it be nikeee it’s Nike

    • Athletic Interest

      Athletic Interest

      3 dagen geleden

      Because Phil Knight named his company after the greek goddess of victory. It's called /ˈnaɪki/.

  93. Anna Anna

    Anna Anna

    3 dagen geleden

    The repulsive beautician contradictorily unite because liquid markedly pedal save a unwieldy peanut. dead, icy heart

  94. G Rujan

    G Rujan

    3 dagen geleden

    Sancho looks way older than he is lol

  95. C RUX

    C RUX

    3 dagen geleden

    Answer: Money

  96. Felipe Aguieras Brotto

    Felipe Aguieras Brotto

    3 dagen geleden

    Hey, can I translate the audio to Portuguese for your channel? I would do it as collaboration for free.

  97. Kaka Omogbai

    Kaka Omogbai

    3 dagen geleden

    I had no choice but to subscribe to this channel is the best sport channel on NLcameras

  98. FRCB


    3 dagen geleden

    I don’t like Puma gear seems low quality compared to Nike and Adidas

  99. Akmalul Islam

    Akmalul Islam

    3 dagen geleden

    nice video

  100. IJAN FJ


    3 dagen geleden

    Messi use his own football shoes company. Messi Adidas is long gone